Why just go to work to make money when you can go to work to make meaning?!
At Workplace Woke, LLC—the company I founded and the parent of my brand erin so why—we’re redefining what it means to go to work. Whether it’s companies clinging to outdated practices or seasoned professionals feeling overlooked, we blend strategy, sociology and faith to refresh workplace norms, reshape mindsets, and create environments where work truly works for people, not just profits. It’s workplace transformation that gets with the times, where people don’t just work—they like being there too.
Our Approach: Tailored. Holistic. Rooted in Understanding & Insight.
Your challenges and opportunities are unique—your solutions should be too. That’s why we take a human-first, strategy-driven approach that blends sociology, workplace alchemy, and faith-driven principles. Think of us as your work-life compass—clear, grounded, and refreshingly real.
Whether it’s reshaping antiquated workplace cultures or helping seasoned professionals break through personal and professional barriers, we bring the insights, tools, and mindset shifts that lead to lasting change—for individuals and organizations alike.
We believe in:
- Human-first leadership that values character, curiosity, and courtesy over cutthroat competition.
- Civility, sociology, and friendship as foundational for sustainable growth—because thriving workplaces start with thriving people.
- Transforming work environments to align with today’s culture—where people can contribute authentically, not conform to past-their-prime rulebooks.
Ready to get after it? Let’s get started.
For C-Suite & Business Leaders:
Lead the Shift. Embrace a New Code.
Your company’s future isn’t built on spreadsheets, quotas, or policies—it’s built on people. But too many organizations lead with structure and metrics while failing to cultivate an environment where top talent wants to stay, contribute, and soar.
The outcome? A workplace where your best candidates never apply and your best employees quietly quit long before they walk out.
Here’s the hard truth: culture doesn’t just happen—it’s created, shaped, and reinforced at the top. If you’re not intentionally designing the workplace you want, you’re letting outdated norms design it for you.
You have the power to reshape the future of work inside your company. Will you?
What You Can Expect:
- An executive roadmap for building a workplace that attracts, retains, and maximizes top talent—without the revolving door of disengagement.
- A new leadership playbook that challenges outdated management models and redefines what high-performance cultures really look like.
- A people-first profit strategy that aligns culture with business outcomes—because your bottom line and your employees’ well-being should work in tandem, not in competition.
You set the tone—intentionally or not. Whether you’re putting out culture fires or aiming to prevent one, if you’re ready to create something that lasts, your move—let’s build. [email protected].
For Sales Leaders:
Rethink Your Sales Floor. Revitalize Your People.
Sales Pros thrive when they’re treated as the unique individuals they are, not just numbers on a spreadsheet or forced to focus only on the next deal. But too often, sales organizations concentrate on squeezing the most out of their reps while neglecting to pour back into them in ways that make them feel valued. Sales reps are also faced with a real dilemma—hit their quota or take care of customers. The result? A workforce that’s overworked, unsupported, and conflicted. But it doesn’t have to be this way for your team.
What you can expect:
- A methodology to transform the soul of your sales system—where success grows from purposeful shifts in how things are done to give reps and customers alike a fresh zeal and new experience.
- A strategy to rethink leadership and sales tactics. Outdated methods can be counterproductive, and they don’t just lose deals, they lose great people.
- Lasting change where your sales team doesn’t just hit targets; they’re genuinely invested in the success of the company and each other.
Sales leaders, if you want to build team morale that feels more like a close-knit group than coworkers, where top performers are the average, not the exception, let’s talk.
Change starts here—[email protected].
For Senior-Level Professionals & Managers:
Reclaim Your Voice. Activate Your Next.
Feeling overlooked, questioning your purpose, or unsure of the next steps in your career? Facing policy changes that could affect your position? You’re not alone. After you’ve been in the game for a minute, it’s easy to feel marginalized or start doubting what’s possible for you. But you don’t have to navigate this by yourself.
What you can expect:
- 1:1 Mentoring Package – Personalized guidance to help you align your choices, rediscover your voice, and rechart your professional path.
- 10-Week Strategic Growth Experience Package – A structured program designed to refine your personal brand, build confidence in your next steps, and develop who you’re becoming for what’s ahead.
- A fresh and grounded approach to standing out without waiting for promotions or external validation.
This is for leaders and senior-level professionals who are ready to break through the noise and keep growing, even after years of experience. You’ve earned your seat at the table—but now it’s time to make it truly yours.
Take the next step—[email protected].
Why Choose Me?
Because I’ve been in the game, led teams through change, and learned exactly what it takes to win—without losing yourself in the process.
Nearly 20 years in corporate? Check.
Silicon Valley high-tech Sales career + a top-performing New York territory? Built it.
Transitioned to driving Customer Success, Global Cyber Transformation, and Change Management strategies worldwide? Done and done.
Becoming a Senior Manager at a Fortune 100 company was more than a title—it was my launchpad into coaching, strategy, and transformation. Even as that chapter closed, the calling remained. Today, I help bold thinkers confidently navigate today’s work terrain, trust their instincts, and build success that aligns with who they are.
So what makes me the right coach, strategist, and guide for you?
- I’ve Walked the Walk (and Lived the Lessons): I don’t just preach leadership and strategy; I’ve lived it, breathed it, and navigated its toughest challenges. From high-pressure sales floors to managing sky-high expectations, I know what it’s like to juggle ambitious targets, ever-shifting priorities, and the relentless pressure to ‘prove’ your worth—even when your track record speaks for itself.
- Faith-Driven, People-First: Corporate culture will have you believe that success means following the rules, playing the game, and keeping your head down. I say forget that. I help driven professionals own their presence, block out the noise, and succeed without losing themselves or their values.
- No One-Size-Fits-All Fixes—Only Strategies That Work for You: Whether coaching business leaders or trailblazers, my strategies aren’t copy-paste templates. You get tailored frameworks built for you because no two leaders, teams, or organizations are the same—so why should their growth strategy be?
Ready to Elevate and Evolve?
Let’s take your career, leadership, and impact to the next level—your way.
Reach out today—[email protected].